Wednesday, October 30, 2019

Kant's Moral Philosophy Term Paper Example | Topics and Well Written Essays - 1000 words

Kant's Moral Philosophy - Term Paper Example Argument or view Kant’s Deontology posits that the best way to act morally to act from duty with the consideration of the highest good, that is, a good without condition which is intrinsically good by itself (Kant, 1780). He formulated his deontological ethics in a categorical imperative of doing good for the sake of good regardless of its consequence (Kant, 1785). Explication of argument To effectively argue that Kantian Deontology is the correct moral theory, it would be necessary to explain the formulation that executes Kant’s deontology which is categorical imperative. According to Kant, imperatives imply what they meant which are command such as â€Å"wake up early†. Often they are hypothetical imperative because they only serve a specific objective or purpose such as â€Å"wake up early so you will not be later for work. This imperative or command becomes categorical when it is applied universally and that the actions and decisions of individuals are to be judged solely by their motivations and that the consequences do not matter morally (as in the case of hypothetical imperative) neither the intended consequences nor the actual consequences matter morally; only the principle or rule we follow if we do the action matters morally. In simpler terms, this meant doing what is good regardless of consequence and that by doing is an end by itself. Thus, actions themselves become an end and this action should be a rational result in the exercise of freewill Consistent to this, Kant’s categorical imperative states that every person has the duty to use and exercise his goodness/humanity as a means to an end. The application of Kant’s categorical imperative is best illustrated in slave ownership. A slave owner may assert his right to own a property which in this case is a slave. While ownership by itself is not immoral, slave ownership becomes unethical or immoral according to Kant’s categorical imperative because it depriv es a person of his free rational action and that persons can never be a mere means to an end (Johnson, 2012). One distinct characteristic of Kant’s categorical imperative is that it is universal and inflexible that it applies to everyone without exception. For Kant, neither good nor bad luck affects in assessing the moral act of a person. His idea of â€Å"goodwill† did not become good because it serves an end or objective but because it intends to do â€Å"good† regardless of the consequence. Objection The best objection to Kant’s deontological ethics as formulated by categorical imperative is Thomas Nagel’s argument about moral luck. Unlike Kant, Thomas Nagel makes an exception through his assertion of moral luck that there are a broad range of externalities that affects moral judgment. Moral luck occurs when â€Å"an agent can be correctly treated as an object of moral judgment despite the fact that a significant aspect of what she is assessed for depends on factors beyond her control† (Nelkin, 2013). It meant that we should only be assessed morally only to the extent that the factors attendant to the circumstances of our actions that we can control as stated in his â€Å"control principle†. This argument also hold sway because it consider the realities and externalities of which an action must be carried out and therefore, an act is best judged by considering its environment.

Monday, October 28, 2019

Children and adults alike enjoy fairy Essay Example for Free

Children and adults alike enjoy fairy Essay Children and adults alike enjoy fairy tales because, to a certain extent, there are universal themes which make the stories predictable. Three of these themes are parental abandonment, victimization, and the all-important happy ending. Fairy tales provide an escape for the reader and a way to vicariously experience a different kind of life in which anything is possible. The idea of parental abandonment seems an anathema in a children’s story. Nevertheless, Little Red Riding Hood ventures alone into the forest to walk to her grandmother’s house, in spite of the danger presented by the wolf. Snow White and Cinderella’s parents die and leave them with cruel stepmothers. In â€Å"Beauty and the Beast†, Belle is without a mother and her father is a bit of a kook who can’t look after her properly. All of the characters are placed in situations in which they become victims. The three little pigs must protect their homes from a wolf; Little Red Riding Hood must outsmart a wolf who has eaten her grandmother and disguised himself. Cinderella and Snow White, on the other hand, must outsmart their cruel stepmothers in order to find true love. The most common theme in fairy tales (except, of course, for the Grimm versions) is that they have a happy ending. Cinderella and Snow White defeat their stepmothers and marry the prince, Little Red Riding Hood and the three little pigs outsmart the wolves and save themselves from certain death. A fairy tale just isn’t a fairy tale without a happy ending; after all, the story of Cinderella would be less compelling if she had missed the ball and one of her ugly stepsisters had married the prince. â€Å"Beauty and the Beast† would have been less of a fairy tale if Belle’s love hadn’t transformed the Beast.

Saturday, October 26, 2019

Pope John Paul IIs Influence on the Fall of Communism Essay -- Biogra

THESIS STATEMENT Both the words and actions of Pope John Paul II were crucial to the downfall of communism in Germany as well as his native Poland. PURPOSE STATEMENT This paper will discuss Pope John Paul II’s role in the fall of communism in Germany and his native Poland through in depth research and an analysis of biographical research. INTRODUCTION Even as a child, people knew that Karol Wojtyla was destined for greatness. Even his mother bragged to all her neighbors that her newborn son would grow into a great man. And that he did. He served as pope from 1978 until his death in 2005, a period of over twenty-six years. He was the youngest pope of the Twentieth Century as well, elected at the age of fifty-eight. However, the most striking aspect of his election was that he was Polish – the first non-Italian pope since the Fifteenth Century! He was a remarkable man, who â€Å"with bold religious zeal and diplomatic shrewdness†¦forced open doors† (Accattoli et al 45). He forced people to seriously think about their lives. About morality, conscience, religion. He attacked communism will every ounce of his will and helped to bring down the Berlin wall. He â€Å"demonstrated in action that Christian conviction can be the agent of human liberation† (Weigel 847). It’s almost impossible to believe that such a famous man had such humble beginnings. Born in Wadowice, Poland on May 20th, 1920, Karol Wojtyla grew up in an environment of communism and depression. His mother was sickly and died at a young age, leaving him and his father alone, as his older brother Edmund was away at school. Many times Karol, or â€Å"Lolek,† as he was called by those dear to him, would enter his father’s bedroom late at night and see him knelt on the floor ... ...e like Pope John Paul II in their lifetime. Someone intelligent, virtuous, courageous, and, for lack of better words, miraculous. A man who could look at the political situation with optimism and say â€Å"’Even Communists are people, and people change’† (Accattoli et al 52). Undoubtedly, without the inspiring speeches, actions, and overall presence of Pope John Paul II, the communist regimes in Germany and Poland would have never met their downfall. â€Å"One of Communism’s basic tenets is that reality shapes one’s consciousness. But consciousness also shapes reality, and the pope’s visions electrified the consciousness of the masses† (Accattoli et al 49). Both the actions and words of Pope John Paul II were crucial to the downfall of communism in Germany and his native Poland. Without his courage in the face of adversity, Europe today would be completely different.

Thursday, October 24, 2019

Absolute beginner’s guide to databases Essay

Decision Making Introduction   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Decision is very crucial in every business and the success of every business is attributed to effectiveness of the decision which is made. If the managers make sound decision ultimately the company will perform while bad decision making will only make things worse for the company or business. In that relation, it is important to note that sound decision is paramount in everyday life not only in business. A good decision calls for a calculated thought and that’s why there is success and failure. Failure is attributed to bad decision while success is attributed to sound decision making. In the same breath, it quite difficult to define business decision since every business is governed by specific ethical theories and at the same time there are some ethical considerations which should be taken into account when one is making and formulating a decision. In defining good decision making, good and sufficient information is paramount as we ll as experience in making the decision. Consultation goes hand in hand with information since one has to get sufficient information before making the decision. When making the decision, consultation involves seeking advice from different people especially the experts since their knowledge is pivotal to effective knowledge. Moreover, there are various aids which facilitate making information better and clear as analyzed. Numerical facts are at times very crucial when making a major business decision making since it reduces the cases of subjectivity and at times it enhances free thinking (Goleman et al, 2000, p.67).   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Managers can be trained to better decision makers through following stipulated procedures which are in line with the training marks. Supportive environment is also crucial in attempt to make managers effective decision makers. It should be supportive in the sense that they should not be criticized when they make certain decision in as much as it is not very right. Proper support should be granted especially when the managers err and it paramount to ensure they get to know where they erred. Climate of ridicule and criticism creates unfair environment of reduced creativity and low chances of risk taking. Therefore managers will always avoid situation which need tough decision making as well as risk taking so that they can avoid being criticized. Such decisions will only diminish the chances of expanding the business and this means that growth will not be experienced. Also, adopting this kind of strategy means that the manager may spends a lo t of time trying to pass the blame from one person to the other hence turning out to be a blame game business (Greco, 2012, p.35-43).   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   A skill in decision making escalates at all levels of business and the board of directors may be very crucial at some stages of decision making. For instance, decisions that involve the future of the company, may borrow a lot from the directors hence terming it as the ultimate stage of decision making. On the other hand, managers will only solve the tactical challenges which will emanate from their departments or areas which they are allowed to supervise. Moreover, employees and junior staff should make decisions concerning the conduct of the tasks which they operate. However, in such cases, careful selection and training is paramount in ensuring that the right thing is done (Goleman et al, 2000, p.57). Types of business decisions   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Programmed decisions .These are the standard decision which are always follow the same routine now and then. In the same breathe, they can be written down into various series which have fixed steps that can be followed by anyone. These decisions could even be written as computer programs. The idea of programmed decision was formulated by H.A Simon in his book† The new science of management decisions.† the programmed decisions were al defined as the repetitive decisions which were normally undertaken in the organization on a repeated procedure. Commonly, the related daily activities were relatively simple and relying on the data and solutions that were offered previously. The reordering of the standard inventories and preparing monthly newsletters which handle discipline and factors to determine the salary of a new employee are all inclusive (Goleman et al, 2000, p.38).   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Second we have the non-programmed decisions which are normally non-routine and non standard. Each decision is not actually the same as any previous decision. This decision involves those which are made in response to novel and unique situations. The decisions usually develop extended geographical scope of the company, introducing a new product in the market or even entering a new service to the market. More also, cases of relocating headquarters to another country could also be an example of non-programmed decisions. The decisions require senior managers to evaluate the intricate problems and analyses the alternatives and finally make strategic decisions that have significant consequences to the organization (Goleman et al, 2000, p. 46).   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Third, it is the strategic decision which affects the long term direction of the business. For instance, taking over company A or Company B involves strategic decision making. Strategic decisions are those which are concerned with long-term policies and the general direction of the business. The far and wide reaching decisions may affect the long-term as well as the short-term goals of the organization. Strategic decisions exhibit high risk factor since their outcomes are extensively unknown. It mainly involves steering the company into a completely different procedures and also acquiring the new procedures. Strategic decisions making is heavily employed in areas of finance, marketing, product technology and production changes and integration. Vesa Savollanen in his book† perspectives of information systems†, the strategic decision is unstructured, structured or c semi structured. The investment targets are usually unstructured strategic decisions and pricing decisions are some of the most semi-structured goals (Savolainen 1999, p.34).   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Tactical decision is the fourth type of decision making and it involves medium term decisions that help in implementing strategy. For instance, the kind of marketing to have or the extra staff that needs to be recruited. Mostly the decisions here are predictable in terms of outcome. They are usually shorter in the scope than the strategic decisions. Tactical decisions are often needed when answering some strategic decisions. John V. Petersen in his book â€Å"Absolute beginner to the Database† affirms that strategic decisions usually focus on the main goals of the company. The fifth type of decision making is the operational decision making that normally involves short-term goals and decisions. Such decision involves the administrative decisions. For instance how to implement a particular task i.e. allocating duties to the supporting to staff. The criterion to use here is known as operational decision making (Petersen 2002, p. 45). Levels of decision making   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   In as much as we have types of business decision making process, there are also levels which are involved in the decision making process. The levels are important since they indicate whether the steps involved are following the right format. First if employees feel that they want to make a particular decision concerning an issue, all that they do is communicating to the manager. The manager then evaluates the threshold of the issue and later forwards to the CEO who later tables it to the board. The board is formed by the owners of the company and they are very instrumental in the process of decision making. Many companies usually follow these principles when there making decisions in attempt to ensure that they are involving every party. Following the format ensures that every party is represented in the right way hence contributing to the growth of the business (Fitzgerald, 2002, p. 23-28). Factors necessary for wise business decision   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   When managing the business, it is possible that one will be encountered with pertinent issues which may impact in the future of the company or any business. It may seem stressful but considering the following tips may help in improving the process of making a sound decision. First one should define as much as possible the decision that needs to be made. Is it your original idea or it is an idea from another person? More also, you ask yourself whether a decision is basically essential if not then you should make any decision at all. Also ponder why the decision is important or helpful to you in any way, how will the company or the business benefit. Brainstorming through writing as many as solutions as possible and come up with alternatives which could solve the problem. Checking out from friends and other people is also important since people will give different ideas some of which may be very clear and valid. Visualizing the outcome is als o another issue that one should take into account whenever making any decision.try to imagine how the impact would be, Will it be fruitful? Or will it bring more complications to the business? These issues should be pondered over and over again. The option that gives much satisfaction should be followed and finally stand at that. Moreover, reality check is paramount since one will get to know what can happen and what will not happen. Upon making the decision, it is important to get moving on it. Worrying or second guessing will only continue increasing stress yet you have delivered your best (Savolainen, 1999, p.74). Common mistakes in decision making   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   There are many mistakes people do when they are making decisions and they should be note to avoid regrets and miscalculations. For instance, people tend to rely too much on expert information and they fail to apply their knowledge and skills to make a sound decision. Often people tend to place too much emphasis on experts assertion forgetting that they have their bias and prejudice which prompt them to make some decisions while leaving out the others. Therefore, to avoid this, seeking information from many sources will help one overcome the challenge. Secondly, overestimating and underestimating the value of information is also another factor that should be taken into account. For instance, the people in authority, parents and experts tend to prompt people to make negative decisions since they believe everything they say is right which not the case. When faced with this kind of problem, you should ask yourself whether they know as much you do especially in that kind of information. More also, you should ask yourselves whether they have ever encountered such kind of challenge before. After pondering over the issues, then one can make the decision based on the premises proven to be right (Savolainen 1999, p.42).   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Understanding the value of information received from other people also contributes to erroneous decisions. Whether we agree or dispute it, it’s possible that people usually discount and discredit information which is received from other people and this ends up violating the process of making effective decision. For instance, some of the information that people tend to overlook is the information that usually comes from children and people who work in the blue collar jobs. It’s very wrong because these people may at times paint the right picture of you at the other end of the problem. In these case people may use entirely different perceptions and values in attempt to answer your question. The result is usually a larger perspective of the issues (Savolainen, 1999, p. 51).   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   The other mistake people do is hearing what they want hear and seeing from the perspective they want to see. For instance, if you tell somebody to close his eyes and then later you ask them the color of the forest, he will say green yet he s red. The same way people want to see things from their perspective. They want to see things from their point of view which is not correct always. Erroneous decisions may culminate from the same and it means that if followed it result to drastic results since the person is basing the fats on his or her cocoon (Fitzgerald, 2002).   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   It’s always important to listen to your feelings but not reactions or the guts. At times one may make a decision and it is later followed by headaches and stomachaches simply because you did not do the right thing. When such a thing happens you should know that it is your body talking to you since the brain is able to store very huge piece of information. Though it is not possible to retrieve information, the body stores until such a time it is needed. When we want to do something, our bodies will always provide clues and answers through feelings and gut reaction. However, the society we are living in today teaches to ignore such feelings yet they are very important ant in our lives today. Therefore, it is paramount to turn to your intuition and you will find that by the end of the day the decision is right (Savolainen, 1999, p. 64). Steps of decision making   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   The first step in decision making is identifying the purpose of the decision. In this case the problem is analyzed thoroughly and determined whether it is worth. Moreover, several questions are formulated to ascertain whether the decision will be fruitful and they include the following: The exact problem The scene of solving the problem Who will be affected by the problem? Whether the problem have a deadline or specific time line   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   The second step involves gathering the information. For instance, an organization problem will end up having many stakeholders and the more the people the possible the decision. Moreover, there can be dozens of factors to be involved and which are affected by the problem. The process f solving problems will end up gathering as much information which is related to the factors and the stakeholders who are involved I the problem solving. For the process of gathering information tools and checklists are mainly used to promote the latter (Goleman et al, 2000, p. 49).   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   The third step involves the principles to be judging the alternatives. In this particular step, brainstorming in attempt to list the possible ideas is usually the best option .Prior generation of idea, the step is crucial in attempt to understand the main causes of the problem and the ultimate prioritization of the causes. For instance, companies do not make decision which reduce profit, instead the decisions which increase the productivity of the company. However, in exceptional cases such decisions would be made in honor of something or somebody. It should be noted that the baseline principles should be identified and related to the problem which is usually at hand. In this stage using cause and effect relationship is accepted and also the Pareto Chart tool. The cause and effect relationship diagram helps to identify the possible problems of the company (Goleman et al, 2000, p. 62).   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Fourth stage is principles for judging the alternatives that should be set up. For instance, when it comes to the goals of the organization, corporate culture should be adopted and take into consideration. For instance, profit is among the organizational goals where corporate culture is usually taken into account. For instance, profit is one of the main concerns which should be taken into account in every company and the decisions made should be oriented to the latter. The fifth stage is whereby one uses judgments principles to make decisions in attempt to evaluate each alternative and value its credibility. After evaluating them all, you ultimately end up with the best solution and finally implement that particular decision. The sixth step involves selecting the best after going through all the other procedures. After doing all these it is possible to come up with a good decision. Next it’s the executive decision which is the seven th stage; it involves converting the decision or plan into sequence of activities. It also involves executing the plan yourself with the help of the subordinates. Next in the stage is the evaluating result which involves evaluating the outcomes of your decision and seeing whether there is anything it should be learnt in attempt to make correct decision in future. The procedure is one of the best practices it usually improves the skills needed in decision making. Following the above procedure it becomes easy to make decisions in the long run. Business decision making is important since it makes work easier I the long run (Goleman et al, 2000, p. 85). Strategies of decision making in Business   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Systematic analysis affirms that analysis it is good not good to assume analysis and information in attempt to make decisions quickly. Basically, systematic analyses involves collecting a lot of information as one can and later analyzing it in ordered and logical way and find the best option. Managers can actually prepare themselves in attempt to make to make quick decisions through practicing pre-decision making. The analysis and intuition should not match though at times they do not match (Fitzgerald, 2002).   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Second, it’s the principle based decision making though it is not widely used in these days. It relies heavily on personal beliefs and principles especially ethics. Unlike the ethical or moral; decision making, the principles used in these case may be unethical or else to unethical outcomes. The two step stats with beginning of the communication process and it ends with application of such principles. Company missions, statements and goals usually provide the principles which the process of decision making. Such principles are vital since they help the business to cope with challenges that happen over time. Such challenges may include, shifting in leaders, fluctuating styles of leadership among others. Strategic style of decision making is also another mode of making decisions. It involves major decisions which affect the entirety of the company. Some of the decisions that the style should adopt include strategic alliances, mergers among other major decisions which are usually handled by the CEO (Fitzgerald, 2002, p. 35). Significance of effective decision making in a business   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   In each and every action there are repercussions associated. When you make a good decision, it is possible that you will experience good results and the same happens when you make bad decisions. In business good decision is that which improves the business in terms of profit and the same time the welfare of people is taken into account. When a bad decision is made, the business does not only lose revenue but at the same time it leads to collapsing of the business. Mostly, the managers and the chiefs’ executive officer are responsible for making decisions which will help in development of the business. At times business wisdom is actually hard, but at times, it is important to get the employee feedback since it will be useful in implementing core decisions (Petersen, 2002, p. 83).   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Therefore, implementing is the best decision upon evaluating all the alternatives that would yield to the best outcome for the company. Work force decision are the most important when it comes to decision which are long-term. These decisions can either make or break the company and therefore, it is important to choose the best decision. For instance, escalating the cutbacks and increasing the workforce is an important issue and it should be taken into account noting that any cases of employees are never easy. There are usually very important questions that managers should ponder through before they make decisions. The same pattern of reasoning and logic should apply to all situations and by doing that; it becomes extremely easy to over thrive in the world of business. Hasty decisions which are made without effective research usually contributes to ruining of the business or organization. Quick decision cannot be done at many cases, and whe n they are high cost is incurred. Moreover, lengthy decisions can contribute to the breaking of the company. Therefore, the best decision is that which can be done within a stipulated amount of time with minimal resources wasted. Moreover, any decision made should be guided by the morality codes or what is commonly known as ethics. When managers implement decision which has less conviction, they end up losing the respect from their employees. However, even if the decision made is wrong but with the conviction of the employees it ultimately becomes accepted. This particular form of leadership does not only promote loyalty but it also stimulates performance in the overall in the organization (Goleman et al, 2000, p. 77).   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   At normal circumstance, business operates in for phases which include; the start up phase, emerging phase, the growth phases and finally the high growth phase. As the CEO Manager, it is important to acknowledge that the phase of the business which your business or company lies. Young businesses which are growing should be spearheaded by people who what they are actually doing and finally they end up becoming successful in the line of specialization. Business which are slowly clambering through the growth ranks and it has started to emerge is said to be in booming growth stage. On the other hand, high growth business is that which requires the counsel of the executive members in attempt to strategize goals and mission of the company (Petersen, 2002, p 49).   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Good business decision is that which is involving every party and it leads to increased motivation within the company. When the junior are consulted by the senior staff, it feels good and they can easily be motivated to work for the company more and more. For instance, the issues concerning the workforce, it is good to consult them since they will give good feedback which will promote effective decision making. Moreover, where the decision is good, harmony and understanding is evident and in the long run the business grows without measure. Therefore, consulting the junior staff is paramount in attempt to make wise and effective decisions. Finally, employee input is highly determined by decisions made in the business. When the decision is favoring them, it is possible that the employees will even come up with strategies which will boost the growth of the business. In such a scenario, everybody will be working towards the growth of the enter prise (Fitzgerald, 2002, p. 38).   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   In conclusion it’s evident that that business decision making is paramount to sustainability and growth of the business. Good decision often harbor growth and enhance morale and participation among the workers.However inefficient decisions will lead to the detrimental of the company and mostly nothing much will come out of the business. it should be noted that Consultation goes hand in hand with information since one has to get sufficient information before making the decision. It involves seeking advice from different people especially the experts since their knowledge is pivotal to effective knowledge. Moreover, there are various aids which facilitate making information better and clear as analyzed. Numerical facts are at times very crucial when making a major business decision making since it reduces the cases of subjectivity and at times it enhances free thinking. Following god decision making guidelines will ultimately lead to effectiveness and efficiency in business. However, lack of effective consultation will lead to the down fall of the business References Fitzgerald, S. P. (2002). Decision making. Oxford, U.K.: Capstone Pub.. Goleman, D., Kotter, J. P., Heifetz, R. A., Goffee, R. a., & Bennis, W. G. (2000). HBR’s must-reads on leadership. Boston, Mass.: Harvard Business School Pub. Corp.. Greco, S. (2012). Advances in computational intelligence 14th International Conference on Information Processing and Management of Uncertainty in Knowledge-Based Systems, IPMU 2012, Catania, Italy, July 9-13, 2012. Proceedings.. Heidelberg: Springer. Petersen, J. V. (2002). Absolute beginner’s guide to databases. Indianapolis, Ind.: Que. Savolainen, V. (1999). Perspectives of information systems. New York: Springer. Source document

Wednesday, October 23, 2019

Sci 220 Week 1

Nutrition and Health Worksheet 1. What is nutrition? Why is nutrition essential to our daily lives? | Nutrition is defined â€Å"as the science that links foods to health and disease. â€Å" Nutrition is also called nourishment that provides food for support of life. Nutrition involves the process of humans ingesting, digesting, absorbing, and excreting food substances. Food provides energy in the form of calories needed to maintain all body cells.Nutrients are the substances obtained from food that are an important factor to promote growth & maintain a healthy body through an individuals’ life. | 2. What is the connection between nutrition and health? | Nutrition is an important lifestyle factor that promotes growth and maintains a healthy body throughout an individual’s life. If an individual lives a sedentary life style and maintains a poor diet he/she will become at risk for developing life threatening diseases varying in different conditions from chronic and acut e.Examples of such diseases included but not limited to be heart disease, diabetes, high blood pressure, and cancer. Life threatening diseases mentioned above and other disorders will & may contribute too many deaths Risk factors such as hereditary, life style choices or poor nutritional habits also contribute to life threatening diseases. | 3. What are the six classes of nutrients? What are essential nutrients? What are the sources of nutrients?What do nutrients do? | The six classes of nutrients include: Carbohydrate—composed of hydrogen, carbon, & oxygen provide a major source of calories for the bodyLipids (fats & oils)—made up of carbon & hydrogen- used for main energy storage in the bodyProteins- made up of oxygen, hydrogen & carbon-nitrogen- makes up structure of body- muscles, bones, cells, blood, body cells, enzymes, and immune factors.Vitamins—can be made up of carbon, hydrogen, oxygen, nitrogen, phosphorus- allow for chemical reactions in bodyMinerals —functioning play an important role in the nervous system, water balance, structural systems, and many other cellular processes, but yield no calories as such for the body. Water – transports nutrients and waste-regulates temperature, acts as a lubricant and solvent for the bodyThe ources of nutrients include plants sources from fruits & vegetables, Nutrients can provide individuals with calories to meet energy needs; are very essential for growth, development, maintenance, & to assist in maintaining healthily body functions. | 4. How do vitamins and minerals work? | Vitamins allow for & enable many chemical reactions to occur in the body. Some of these reactions help release the energy trapped in carbohydrates, lipids, and proteins. While the consumption of vitamins is beneficial to our bodies, over consumption of vitamins is dangerous and can be fatal.Minerals—functioning play an important role in the nervous system, water balance, structural systems, and many other cellular processes, but yield no calories as such for the body| 5. What does it mean to eat a balanced diet? Why is food choice important for good nutrition? | To consume the daily required amounts of nutrients from the six major food groups on a daily basis- see below:Vegetables, Fruits, Milk, Meat, Beans, and OilsFood provides energy in the form of calories needed to maintain all body cells Food provides energy in the form of calories needed to maintain all body cells.A balance diet mean eating different types foods and a variety of food groups. This means eating the proper portion size. When eating a balance diet the individual must eat the right amount nutritious.. | 6. What is undernutrition? What is overnutrition? | Undernutrition occurs when nutrient intake does not meet nutrient needs. For example if an individual’s iron level becomes low symptoms indicating low levels may not be noticed immediately- Follow up lab work with a physician would determine problem t herefore requiring tx.Overnutrition is defined as â€Å"prolonged consumption of more nutrients than the body needs. † â€Å"The most common type of overnutrition in developed nations is an excess intakeof calories often leading to obesity. â€Å"| 7. Why is physical activity important as it relates to nutrition and health? | When an individual engages in physical activity, it decreases the sedentary life, promotes healthy emotional well being while maintaining a healthy body weight. Physical fitness is very important in order to be fit an individual must us proper nutrition.The effect various based on the nutrients that affect the body. When the body needs to repair and grow it uses protein. The body uses carbohydrates during physical activity as an energy source. When an individual is fit the body uses its nutrition to help heal and main certain hydration when conducting physical activity. Healthy physical activity helps the individual sleepy at night, possible live longe r, feel better, healthy weight. | 8. Where might you find dietary recommendations? What are the recommended dietary allowances (RDA)? What are dietary reference intakes (DRIs)? The dietary recommendations can be found in the DRIs. The recommended dietary allowances (RDA) are the recommended allowances of nutrients that are based on meeting the needs of individuals in a certain age and gender group. Dietary reference intakes (DRI) is a group of terms that define nutrient needs. Included in the DRI are RDA- recommended daily allowances; AIs-adequate intakes; EERs-estimated energy requirements; &TUIL –tolerable intake levels. | 9. The United States Department of Agriculture created a diagram titled MyPlate. What is this diagram?Why should someone study this diagram? | The My Pyramid is a diagram designed by the United States Department of Agriculture used to translatenutrient recommendations into a foodplan that provides a variety, balance,and moderation of nutrients for individ uals. If individuals utilize and incorporate this diagram into their plan for healthy eating, it will help them maintain a healthy living lifestyle and body weight therefore decreasing the risk of life threatening diseases. In following this diagram, individuals may live a longer healthier life. | 10. What are some tools for diet planning? |The MyPyramid symbolizes is a personal approach to physical activity along with healthy eating habits. The basic symbol is designed to help remind individuals to start making better food choices when deciding which foods to eat on a daily basic. The MyPyramid symbols recommend foods from each food group. The groups are, Vegetables, grain, milk, Fruits, Beans, and Milk, when using the food groups properly this should provide an individual a healthy meal. The last element that was added to the My Primide is physical activity, this element illustrate the gradual improvement when working in moderation to achieve a healthy goal.The ultimate use for th e MyPyramid is to give individuals a quick guide to how much and the portion size an individual should eat. This is based on the food group, gender, age, and the various activity physical levels. The Mediterranean diet Pyramid is data from the Mediterranean region that has the lowest chronic diseases along with the highest adult life expectancy. This is basic onepidmiological and natural research. This Pyramid emphasize the benefit of plant food such as fruits, grain, vegetables, nuts, legumes, olives, seeds and olive oil, and emphasize the benefit of eating fish. 11. What is the calorie intake calculator? What factors does this calculator take into account? | The calorie intake calculator is a formula that is used to determine an individual’s caloric maintenance. The calorie intake calculator takes an individual’s height, age, sex, current weight, gender, and the amount of weight that an individual wants to lose into account. There are many different formulas you can use to determine your caloric maintenance level. When your RDI is set the food recipes, meals as a food diary for the individual and this information will display in the RDI. | 2. What are some dangers associated with dieting? | While dieting can be beneficial to individuals, it can also be very dangerous. There are many problems that can arise as a result of dieting. Nutritional deficiency is one the major risks when dieting. If an individual is on a fad diet and eating small portions of food, it will result in nutritional deficiency. If an individual is on a low carbohydrate diet, it can cause high blood pressure with the release of unhealthy ketones. If these ketones are released, it can cause nausea and weakness. | 13. What is the best way to lose weight?Explain your answer and provide at least one source, formatted consistent with APA guidelines, to support your answer. | The best way to lose weight is to understand how to select a healthy eating plan. When an individual eats a healthy diet, it provides the body required nutrients in which to perform to the best of their ability. Once the plan is understood and planned out it can be implemented. The individual can benefit from following the plan therefore reducing the risk of having life threatening diseases. Reference | 14. How does exercise influence body weight? |When individuals exercise on a regular basis, it helps reduce weight & maintains weight loss. In order to maintain a healthy lifestyle & fight obesity an individual must maintain a good diet, and work out program. Research has proven that if individuals eat a nutritious meal & exercise on a regular basis, they can lose a significant amount of weight, improve cardio vascular, feel more energetic better that men and women who lead/live a sedentary life. | 15. Consider your personal dietary habits. What are some modifications you might make to promote good health? I personally have lost a significant amount of weight recently and was able to do s o by reducing the portions of my food by half at each meal, cutting out sweets, breads, drinking lots of water (~ 8 glasses daily) –stopped eating at fast food restaurants on regular basis- not eating past 7:00 pm –snacking on foods like vegetables, yogurt, salads, fruits in between meals. I do not deny myself food when feeling hungry – just eat in moderation. I have recently joined a fitness gym and am incorporating an exercise regime to maintain my weight loss and tone my body. 16. How does today’s society affect our nutritional habits? | In today’s society fast food has become a regular part of our daily life. Everywhere you turn you see a variety of fast food restaurants enticing individuals to eat out. Daily routines and lack of time do not allow for some individuals to prepare healthy meals. It is much easier or even cheaper to eat out Some restaurants are now serving healthier menus. It is up to individuals to make the choice of how they cho ose to eat healthy or unhealthy. |

Tuesday, October 22, 2019

Java Identifier Definition and Examples

Java Identifier Definition and Examples A Java identifier is a name given to a package, class, interface, method, or variable. It allows a programmer to refer to the item from other places in the program. To make the most out of the identifiers you choose, make them meaningful and follow the standard Java naming conventions. Examples of Java Identifiers If you have variables that hold the name, height, and weight of a person, then choose identifiers that make their purpose obvious: String name Homer Jay Simpson; int weight 300; double height 6; System.out.printf(My name is %s, my height is %.0f foot and my weight is %d pounds. Doh!%n, name, height, weight); This to Remember About Java Identifiers Since there are some strict syntax, or grammatical rules when it comes to Java identifiers (dont worry, they arent hard to understand), make sure youre aware of these dos and dont: Reserved words  like class, continue, void, else, and if cannot be used.Java letters is the term given to the acceptable letters that can be used for an identifier. This includes not only regular alphabet letters but also symbols, which just includes, without exception, the underscore (_) and dollar sign ($).Java digits include the numbers 0-9.An identifier can begin with a letter, dollar sign, or underscore, but not a digit. However, its important to realize that digits  can  be used so long as they exist after the first character, like e8xmpleJava letters and digits can be anything from the Unicode character set, which means characters in Chinese, Japanese, and other languages can be used.Spaces are not acceptable, so an underscore can be used instead.The length does not matter, so you can have a really long identifier if you choose.A compile-time error will occur if the identifier uses the same spelling as a keyword, the null literal, or boolean literal.Since the list of SQL keywords may, at some point in the future, include other SQL words (and identifiers cant be spelled the same as a keyword), its usually not recommended that you use an SQL keyword as an identifier. Its recommended to use identifiers that are related to their values so theyre easier to remember.Variables are case-sensitive, which means myvalue does not mean the same as MyValue Note:  If youre in a hurry, just take away the fact that an identifier is one or more characters that come from the pool of numbers, letters, the underscore, and the dollar sign, and that the first character must never be a number. Following the rules above, these identifiers would be considered legal: _variablename_3variable$testvariableVariableTestvariabletestthis_is_a_variable_name_that_is_long_but_still_valid_because_of_the_underscoresmax_value Here are some examples of identifiers that are not valid because they disobey the rules mentioned above: 8example(this starts off with a digit)exaple (the plus sign isnt allowed)variable test (spaces are not valid)this_long_variable_name_is_not_valid_because_of_this-hyphen(while the underscores are acceptable like in the example from above, even the one hyphen in this identifier renders it invalid)

Monday, October 21, 2019

Historical Perspectives of Abnormal Psychology

Historical Perspectives of Abnormal Psychology Psychologists are tasked with the responsibility of explaining human behavior. It is common phenomenon to experience people who suffer from abnormal mental disorders such as hysteria and schizophrenia (Durand, 2010). Appreciating that the disorders exist is not enough. It is important for all psychologists, students and the society to understand abnormal psychology.Advertising We will write a custom essay sample on Historical Perspectives of Abnormal Psychology specifically for you for only $16.05 $11/page Learn More This would be influential in addressing specific mental problems. Various models that explain the causes of abnormal psychology exist (Durand, 2010). This paper focuses on the historical perspectives of abnormal psychology. Abnormal psychology is easily explained by use of three concepts namely; cultural and historical relativism, connection between mind and body and the principle of causality. It should be noted that abnormality is subject to c ultural and historical dynamics. People have suffered from mental disorders since time immemorial. Consequently, different society settings adopt varying strategies to cope with abnormal people. Primitive animism and spiritual theories assert that abnormal behavior is a form of animism (Hansell Damour, 2008). Abnormal people are considered to possess an evil spirit that triggers mental disturbance. In Ancient Greece, biological theories associated mental disorders with fluid imbalance. In view of this, four fluids namely blood, phlegm, black bile and yellow influenced human behavior. Black bile and yellow bile caused depression and anxiety respectively (Hansell Damour, 2008). A proper balance among the four fluids was necessary. This would be achieved through dietary and behavioral changes. The concept of the connection between mind and body appreciates the fact that the two components are inseparable in the understanding of abnormal psychology. The psychological and biological pa radigms are vitally important in the understanding of mental disorders (Hansell Damour, 2008). Whereas some disorders may be attributed to psychological causes, others may require the attention of both psychological and biological causes. In view of this, separating the two is misleading and unacceptable in psychology.Advertising Looking for essay on psychology? Let's see if we can help you! Get your first paper with 15% OFF Learn More The principle of causality asserts that though theoretical perspectives overlap, the results so obtained complement each other. In view of this, each perspective contributes to the understanding of abnormal behavior (Durand, 2010). The interaction of precipitating causes and predisposing causes is a practical example. Whereas the former is the immediate trigger o an event, the latter is the underlying process that sets the stage for an event. Cases of alcoholism and schizophrenia require the understanding of both causes. The u se of the diathesis-stress model is paramount in examining the interaction of these causes (Durand, 2010). Several scientific perspectives have been proposed in the understanding of abnormal psychology. They include; biological, psychodynamic, humanistic, existential, behavioral, and cognitive perspectives. Biological perspectives are concerned with the abnormal biochemical functioning of the brain. Genetic and environmental factors cause these abnormalities. Family pedigree studies and adoption studies aim at checking the likelihood of abnormal mental condition being transferred from one generation to the next (Hansell Damour, 2008). In view of this, any biological treatment aims at improving the neurotransmission system. Psychodynamic perspective is concerned with unconscious motives, thoughts, feelings and childhood experiences. Sigmund Freud developed the structural model of the human mind. He came up with three components namely; id (childhood desires), the superego (triggers choice between right and wrong) and ego (reconciles the id and the superego). Psychodynamic therapies enable people to overcome their mental problems through mastery of conflicts (Hansell Damour, 2008). Humanistic explanations emphasize on the need to restore self regard. Interpersonal connection, human freedom and personal choices for emotional well being are all important in the treatment of mental disorders. Person centered therapy is important in building self esteem and self actualization (Durand, 2010). Existentialists associate emotional health with the ability to face facts in a responsible manner. People who fail to accept these facts end up developing emotional disorders (Durand, 2010). Consequently, they become inauthentic (untrue to themselves) and depressed.In view of this, treatment interventions aim at encouraging the clients to take responsibility in all instances.Advertising We will write a custom essay sample on Historical Perspectives of Abnormal Psycholo gy specifically for you for only $16.05 $11/page Learn More Behavioral perspectives assert that behavior is learned. Normal or abnormal behavior is as a result of classical conditioning, operant conditioning and social modeling (Hansell Damour, 2008). The conditionings are based on mental associations, reinforcement and punishment and imitation respectively. Treatment interventions focus on eliminating maladaptive and abnormal behaviors. Conditioning and modeling techniques are often used. Cognitive perspectives are concerned with how beliefs and thoughts impact on human behavior. The latter is usually influenced by cognitive schemas (Hansell Damour, 2008). In view of this, people respond differently to circumstances. For instance, a person who ails an exam may get the compulsion to work harder. On the contrary, another person may be depressed. Realistic and constructive thinking is necessary for treatment of abnormal mental condition. In conclusion, it is worthw hile to note that abnormal psychology is common phenomenon. In addition, it cannot be understood using one perspective. The adoption of the three concepts; cultural and historical relativism, connection between mind and body and the principle of causality are necessary. Historical relativism proposes the animism and spiritual theories. The connection between mind and body emphasizes on the need to incorporate both psychological and biological paradigms in the understanding of abnormal psychology. The principle of causality focuses on appreciating the diversity and complementary advantage that different perspectives have. Several scientific perspectives explain the causes of abnormal mental conditions. They are; biological, psychodynamic, humanistic, existential, behavioral and cognitive perspectives. References Durand, V. (2010). Essentials of Abnormal Psychology. Wadsworth/Cengage LearningAdvertising Looking for essay on psychology? Let's see if we can help you! Get your first paper with 15% OFF Learn More Hansell, J. Damour, L. (2008). Abnormal Psychology. John Wiley Sons Inc.

Sunday, October 20, 2019

Major General Henry Knox in the American Revolution

Major General Henry Knox in the American Revolution A key figure in the American Revolution, Henry Knox was born in Boston on July 25, 1750. He was the seventh child  of  William and Mary Knox, who had 10 children in total. When Henry was only 9 years old, his merchant captain father passed away after experiencing financial ruin. After only three years at the Boston Latin School, where Henry studied a mix of languages, history, and mathematics, the young Knox was forced to leave in order to support his mother and younger siblings. Fast Facts: Henry Knox Known For: Knox helped lead the Continental Army during the American Revolution and later served as the U.S. Secretary of War.Born: July 25, 1750 in Boston, British AmericaParents: William and Mary KnoxDied: October 25, 1806 in Thomaston, MassachusettsEducation: Boston Latin SchoolSpouse: Lucy Flucker (m. 1774–1806)Children: 13 Early Life Knox apprenticed himself to a local bookbinder named Nicholas Bowes, who helped Knox learn the trade and encouraged his reading. Bowes permitted Knox to liberally borrow from the stores inventory, and in this manner Knox became proficient in French and effectively completed his education on his own. He remained an avid reader, eventually opening his own shop, the London Book Store, at the age of 21. Knox was especially fascinated by military topics, including artillery, and he read widely on the subject. March 5th, 1770: British soldiers open fire on a crowd of Bostonians, killing five people, in what became known as the Boston massacre. Hulton Archive  / Stringer/  Getty Images The Revolution Nears A supporter of American colonial rights, Knox became involved in the Sons of Liberty and was present at the Boston Massacre in 1770. He later swore in an  affidavit that he had attempted to calm tensions that night by requesting that the British soldiers return to their quarters. Knox also testified at the trials of those involved in the incident. Two years later, he put his military studies to use by founding a militia unit called the Boston Grenadier Corps. Though he knew much about weaponry, Knox accidentally shot two fingers from his left hand while handling a shotgun in 1773. Marriage On June 16, 1774, Knox married Lucy Flucker, the daughter of the Royal Secretary of the Province of Massachusetts. The marriage was opposed by her parents, who disapproved of Knoxs revolutionary politics and attempted to entice him into joining the British Army. Knox remained a staunch patriot. Following the outbreak of the American Revolution,  he volunteered to serve with colonial forces and participated in the  Battle of Bunker Hill  on June 17, 1775. His in-laws  fled the city after it fell to American forces in 1776. Fort Ticonderoga, New York.   Purestock/Getty Images Guns of Ticonderoga Knox served with Massachusetts forces in the states Army of Observation during the opening days of the Siege of Boston. He soon came to the attention of army commander General George Washington, who was  inspecting fortifications designed by Knox near Roxbury. Washington was impressed, and the two men developed a friendly relationship. As the army desperately needed artillery, the commanding general consulted Knox for advice in November 1775. Knox proposed a plan to transport the cannon captured at Fort Ticonderoga  in New York to the siege lines around Boston. Washington was on board with the plan. After making Knox a colonel in the Continental Army, the general immediately sent him north, as winter was rapidly approaching. At Ticonderoga, Knox initially had difficulty acquiring sufficient men in the lightly populated Berkshire Mountains.  He finally assembled what he dubbed the noble train of artillery. Knox began moving 59 guns and mortars down Lake George and the Hudson River to Albany. It was a difficult trek, and several guns fell through the ice and had to be recovered. In Albany, the guns were transferred to ox-drawn sleds and pulled across Massachusetts. The 300-mile journey took Knox and his men 56 days to complete in the bitter winter weather. In Boston, Washington ordered the guns to be placed atop Dorchester Heights, overlooking the city and harbor. Rather than face bombardment, the British forces, led by General Sir William Howe, evacuated the city on March 17, 1776. New York and Philadelphia Campaigns Following the victory at Boston, Knox was sent to oversee the construction of fortifications in  Rhode Island and Connecticut. When he returned to the Continental Army, he became Washingtons chief of artillery. After the American defeats in New York that fall, Knox retreated across New Jersey with the remaining troops. As Washington devised his daring Christmas attack on Trenton, Knox was given the key role of overseeing the armys crossing of the Delaware River. With the assistance of Colonel John Glover, Knox succeeded in moving the attack force across the river in a timely fashion. He also directed the American withdrawal on December 26. For his service at Trenton, Knox was promoted to brigadier general. In early January, he saw further action at Assunpink Creek and Princeton before the army moved to winter quarters at Morristown, New Jersey. Taking advantage of this break from campaigning, Knox returned to Massachusetts with the goal of improving weapons production. He traveled to Springfield and established the Springfield Armory, which operated for the rest of the war and became a key producer of American weapons for almost two centuries. After he rejoined the army, Knox took part in the American defeats at Brandywine (September 11, 1777) and Germantown (October 4, 1777). At the latter, he made the ill-fated suggestion to Washington that they should capture the British-occupied home of Germantown resident Benjamin Chew, rather than bypass it. The delay gave the British badly needed time to re-establish their lines, and this contributed to the American loss. Valley Forge to Yorktown During the winter at Valley Forge, Knox helped secure needed supplies and assisted Baron von Steuben in drilling the troops. Later, the army pursued the British, who were evacuating Philadelphia, and fought them at the Battle of Monmouth on June 28, 1778. In the wake of the fighting, the army moved north to take up positions around New York. Over the next two years, Knox was sent north to help obtain supplies for the army and, in 1780, served on the court-martial of British spy Major John Andre. In late 1781, Washington withdrew the majority of the army from New York to attack General Lord Charles Cornwallis at Yorktown, Virginia. Knoxs guns played a key role in the siege that ensued. Following the victory, Knox was promoted to major general and assigned to command American forces at West Point. During this time, he formed the Society of the Cincinnati, a fraternal organization consisting of officers who had served in the war. At the wars conclusion in 1783, Knox led his troops into New York City to take possession from the departing British. Later Life On December 23, 1783, following Washingtons resignation, Knox became the senior officer of the Continental Army. He remained so until retiring in June 1784. Knoxs retirement proved short-lived, however, as he was soon appointed Secretary of War by the Continental Congress on March 8, 1785. A staunch supporter of the new Constitution, Knox  remained in his post until becoming Secretary of War as part of George Washingtons first cabinet in 1789. As secretary, he oversaw the creation of a permanent navy, a national militia, and coastal fortifications. Knox served as Secretary of War until January 2, 1795, when he resigned to care for his family and business interests. He died on October 25, 1806, of peritonitis, three days after accidentally swallowing a chicken bone.

Saturday, October 19, 2019

Dell computers - describe their marketing plan Essay

Dell computers - describe their marketing plan - Essay Example Through highly creative approach of meeting the challenges of fast changing requirements of the people, the company follows a dynamic strategy that incorporates the following major ingredients of competitive advantage. Marketing Mix Dell Computers has highly innovative approach towards marketing and pursues a market mix strategy to promote its goods and services. Unique aspects of its products and services are important ingredients of its market strategies that it promotes through various channels of mass media. While its online presence provides it with great asset to communicate with its customers on a personal level, it also helps the firm to access a larger database of prospective customers and showcase its range of products. The visual advertisements of Dell are intrinsically lined to the company’s mission and goals of meeting the needs of the people. They portray company’s state of the products and services under the landscape of changing socio-economic paradigms and demography. Thus, its advertisement on various channels show how its products are used by people from different market segmentation – from the common man to meeting the highly complex demands of specific industry or individuals through customization of products and services. ... The company is able to do so through exploiting people’s changing requirements and providing them with goods and services that meet their preferences. It specializes in the personal computers and accessories. The company continuously strives for new product development that can exploit the huge potential of Information technology. Dell’s vision of future encompasses flexible computer solutions so that its customers can easily manage to work within the complex environment of information technology comprising of ‘the data, preferences, applications, operating systems and associated IT policies that uniquely define the individual’. Indeed the solutions are designed to ‘provide IT with centralized control  of end-user data and images (or digital identity), while  still enabling end-user flexibility  to work from anywhere and eventually on any device’ (dell.com) Using green technology and client virtualization hosting are yet another areas tha t provides it with unique market leadership initiatives. It is a key technology that facilitates the customers to run multiple applications under different operating system with complete data security. In the fast advancing technology, Dell’s products and services provide the customers wit state of the art technology that can meet the future challenges with confidence and total security. Thus, various products and services have become vital differentiating elements of Dell’s competitive advantage within the industry. Promotion of brand image The company has been able to establish a highly credible brand image. Kotler (2005) strongly stresses that brand building is extremely important aspect of marketing because

Friday, October 18, 2019

Na Research Paper Example | Topics and Well Written Essays - 500 words

Na - Research Paper Example 5. Briefly explain the difference between the qualitative and quantitative risk analysis processes. Qualitative risk analysis process is done through the use of questionnaires and workshops in order to calculate the relative values of assets while a quantitative risk analysis is done through assigning hard financial values to assets. 6. Why is it so necessary to have a diversified team with a variety of experiential and work-related backgrounds for the RA? It is necessary to have a diversified team with a variety of experiential and work related background for the RA to be able to bring out their knowledge, experience and understanding about the assessment and to respond effectively to new dangers as they arise. 7. a) Briefly describe how each selection below is a threat to a network and b) list two vulnerability examples that you would look for/interview for when researching each. Do not provide the same vulnerability for more than one threat. The computer software will crash or will have system failure that results to software bug, power failure and malfunction of the system. The improper use of computers by humans and the system was not designed well are the vulnerability examples of this kind threat. They can create a serious risk to information security. Using unauthorized personal devices such as USB on secure network and passing secret information over non secure method or system to get information are the vulnerability examples of this kind threat. This threat alters or removes information from files. Not having policy restricting the provision of information by the staff of the phone and the system doesn’t have a protected password are the two vulnerability examples of this kind threat. This threat slows down the computer and destroys the computer files. The software doesn’t have anti-virus and the programs downloaded from the internet has malicious software in it are the two vulnerability examples of this kind threat. This

Business Ethics Essay Example | Topics and Well Written Essays - 1500 words - 12

Business Ethics - Essay Example Along with this the management accountants also use the financial statements and the statements like cash flow, fund flow (which are not published in the annual reports) and they formulate a plan about the further steps that should be taken by the management so that the company can use the available resources optimally and can perform better. If the accountants doing fraudulent while preparing the statements then the objective of the company can be hampered. The external stakeholders would fail to take the right decisions and the management accountants can’t plan successfully. So protecting the interest of the stakeholders it is necessary to maintain the accounting ethics properly by the company management. The accounting bodies has prepared some rules, the companies are bound to maintain those rules for protecting the interest of the stakeholders. The paper describes the issue of ethics in accounting; the importance of the ethics rules of AICPA is also discussed. A case study will also be discussed by the researcher for depicting the importance of ethics in accounting. Doing fraud in the financial statements is an intentional activity for making the balance sheet stronger, for showing higher profit of the company in the financial year. For showing higher profit than the actual the accountants shows higher value, higher revenue. Enron, the company in the energy sector started its business in 1985. In the 1990s the company’s growth was fine. The growth of the company made it one of the best companies in the world. In Standard and Poor 500 index the growth of the company was also good. But the lack of transparency was the cause of the downfall of the company. Their business model was complex and they used to do unethical practices. The company used to recognize the revenue even when the deal was signed between the two parties. Government deregulation was also a factor for their downfall. Enron used the Special Purpose Entities for accessing

Thursday, October 17, 2019

Client Studies Essay Example | Topics and Well Written Essays - 3250 words

Client Studies - Essay Example Or, it may be that sex itself, or lack of sex, is having a negative impact on ones relationships or general health. In addition, the organisation offers help with relationships where one or both partners are unhappy or are being hurt. In addition, help can be provided where a relationship has ended badly. Above all, the organisation offers help to anyone with worries about their sexuality.  Ã‚   The placement, which is situated in Wondsworth Borough in London, tends to provide services specific to the local community. The local population comprises many different ethnic groups, most notably Afro-Caribbean, Somali and Polish. Other counselling services share the Victorian terrace house, where the Albany Trust is located; this provides a dynamic and stimulating setting. The practice contains a waiting room with sitting facilities where clients wait to be met by an appointed therapist. Access to the practice is via an entry phone that is placed and accessed by the therapist in the waiting room. The consulting rooms are spacious and provide natural light, resulting in an environment that made me feel very comfortable. However, I realised that the only via starts access prevents us from seeing clients with disabilities or any other kinds of impediments. The client, Stephen, was self-referred and allocated to me after an assessment was made and a team, which included the practice manager, assessor and my supervisor, discussed my suitability for the case. Having discussed the case with my supervisor before meeting the client gave me the chance to explore my feelings and reactions towards the case. However, looking back on it now I possibly would have preferred not knowing as much about the clients case because in a way it prevented me from having a more open approach to the process with him, especially at the beginning of our therapeutic alliance. Stephen was offered open ending therapy, as he was seeking social benefits, and a low income fee of

How do relationships affect an organization In what ways are they Personal Statement

How do relationships affect an organization In what ways are they positive in terms of efficiency - Personal Statement Example The same applies to a soccer team that wins the trophy at the end of the derby. Achieving desirable results when many characters are involved all boils down to creating an effective team. An unfortunate scenario where workers do not understand or relate well with one another could be termed as poor social working environment. An organization housing such irregularities would soon plunge into great debts and losses unless there is some divine- economic intervention. A real socially functional working environment is not achievable by instinct but by practise. For workers to know each other well, it is the prerogative of the management to engage them in team building activities and cooperation and co-ordination workshops all through in the life of the company (Reis & Leukefeld, 1998). In conclusion to have an effective team, employees must learn to relate well with one another. It goes a long way in minimizing conflict between workers so that more time is saved, and less energy is applied in carrying out tasks. This kind of efficiency ultimately translates to increased

Wednesday, October 16, 2019

Client Studies Essay Example | Topics and Well Written Essays - 3250 words

Client Studies - Essay Example Or, it may be that sex itself, or lack of sex, is having a negative impact on ones relationships or general health. In addition, the organisation offers help with relationships where one or both partners are unhappy or are being hurt. In addition, help can be provided where a relationship has ended badly. Above all, the organisation offers help to anyone with worries about their sexuality.  Ã‚   The placement, which is situated in Wondsworth Borough in London, tends to provide services specific to the local community. The local population comprises many different ethnic groups, most notably Afro-Caribbean, Somali and Polish. Other counselling services share the Victorian terrace house, where the Albany Trust is located; this provides a dynamic and stimulating setting. The practice contains a waiting room with sitting facilities where clients wait to be met by an appointed therapist. Access to the practice is via an entry phone that is placed and accessed by the therapist in the waiting room. The consulting rooms are spacious and provide natural light, resulting in an environment that made me feel very comfortable. However, I realised that the only via starts access prevents us from seeing clients with disabilities or any other kinds of impediments. The client, Stephen, was self-referred and allocated to me after an assessment was made and a team, which included the practice manager, assessor and my supervisor, discussed my suitability for the case. Having discussed the case with my supervisor before meeting the client gave me the chance to explore my feelings and reactions towards the case. However, looking back on it now I possibly would have preferred not knowing as much about the clients case because in a way it prevented me from having a more open approach to the process with him, especially at the beginning of our therapeutic alliance. Stephen was offered open ending therapy, as he was seeking social benefits, and a low income fee of

Tuesday, October 15, 2019

Genetically Modified Foods Research Paper Example | Topics and Well Written Essays - 1000 words

Genetically Modified Foods - Research Paper Example Despite this, the development of these foods has met sharp critics from various stakeholders in the field of agriculture and medicine, and this has resulted to legal debates in parliaments of various countries, United States of America included. In the production of genetically modified foods, scientists usually select desirable genes from crops, combine them and come out with crops that are more superior in regard to disease and pest attack, as well as production. This is contrary to traditional food reproduction technology, in which unrelated crops were used. The cliche in the technology, as argued by opponents is based on the idea that recombining inter-species genes do not have ways of evaluating the potential threats and long-term effects on the consumption of genetically modified foods by living organisms. Since food affects each and every one of us, the discussion on food safety is of great importance to all humankind, and thus proper evaluation of both thee merits and demerit s associated with the technology is necessary. This essay seeks to outline the merits and demerits of genetically modified foods, and argue that the merits outweigh the demerits, and thus production of foods using this technology should be encouraged. Advantages of genetically modified foods To adapt to the technology of GMO’s, consumers need to be well informed on all aspects of the food starting from its production to preparation and consumption. In this regard, the consumers also need to be informed on the nutrition levels of different foods in order to ensure they purchase and consume foods that meet their health requirements. Opponents argue that GMO’s harm other organisms, human included; the recombination of genes may at times be ineffective and lead to the production of poisonous foods, which when consumed can be fatal. This is contrary to the current standards as all genetically food are tested against health standards before being released to the market. In t he production of genetically modified foods, the recombination of genes is strived to ensure that the crops are less exposed to pest and disease attacks. This is beneficial to the farmers as it reduces their cost of production and consequently increase yields and return. Therefore, the farmers can use the saved money in meeting other economic demands, which is also necessary for the economic development of a country (Skinner and Liang 12-78). On this point, opponent base their argument on the taste of foods and argue that genetically modified food have bad taste in comparison to natural foods. Although the taste of foods affects the appetitive of an individual, the nutritional value of the food is more important and thus their argument does not hold sound ground for an argument. Our ecology is very important in ensuring that all life of living organisms is sustained, and chemical components usually affect our ecology by tampering with the water systems as well as the exposure to che micals, which have adverse effects on humans, as well as animals (Shepard 34). Through the production of genetically modified foods, fewer chemicals are used, and this ensures that humans are less exposed to chemical hazards, as well as our environment remains unpolluted. Opponents argue that since genetically modified food are not good for human consumption, their production may lead to cross-pollination thus making it hard to identify genetically modified foods. Drought and other natural disasters have become a common occurrence in the recent past, and this has led to various organizations across the world striving to innovate new means of producing high yields in crop production

Idealistic Politics Essay Example for Free

Idealistic Politics Essay The history of all hitherto existing society is the history of class struggles, said Karl Marx, who is considered to be one of the worlds most seminal thinkers. Marx categorized these classes in two broad categories; the bourgeoisie versus the proletariats, the upper class opposed to the lower class and the caste that have access to the factors of production against everybody else who are compelled to sell their labor. In political terms the bourgeois were the committee for managing the common affairs of the whole bourgeoisie (Marx, 20) and in order to reduce any friction, tension or resistance towards their supremacy they then laid down a set of ideals and values for all classes and citizens. The ultimate goal of having a monotonous set of principles was to disintegrate existing ideals and values by instigating the proletariats to fully accept the bourgeois set of principles by suspending their own. History, however, has yet to see such an outcome where the bourgeois triumph in instigating such circumstances successfully. What occurs in such circumstances instead is a conflict due to inconsistency that occurs between the dogmas of both classes; whereby the reality based ideals of the proletariats clashes with the idealistic values of the bourgeoisie. These conflicts in turn affect the political ideologies and actions since the politics is the arena where the battle of principles occurs, primarily due to two reasons. The first being that these conflicts will not surface in the first place except in the political arena due to the austere nature and secondly the outcomes will not be accepted unless at a level were they are made public and irreversible. Evidence of these conflicts exists in our texts and films, however in differing contexts. In Antigone, Creon represents the bourgeoisie and Antigone the proletariats; in A Discourse on the Moral Effects of the Arts and Sciences the arts and sciences were the corrupting vales instigated by the intellectuals whilst the savage being was the unlearned and naà ¯Ã‚ ¿Ã‚ ½ve proletariat, and finally in Marxs Communist Manifesto where the distinctions are extremely clear among the two classes. In the course of my paper I wish to examine the strength and weakness of each of these ideal societies and their implications to political ideology and action. The values of Karl Marxs idealist communist society may be summed up in the single sentence: Abolition of private property (Marx, 34). He believed that once private ownership was abolished people would change, and this would finally end the history of all class struggles. Communism to Marx was an extension or a purer form of socialism, whereby the people owned everything and everybody worked for the system, hence no form of personal interests was vested in the system. This assumption was made by placing a gamble on human behavior, probably the most unpredictable factor to place any form of wager on. Marx was assuming that among a whole class of people no interests [were] separate and apart from those of the proletariat as a whole (Marx, 33). The society that Marx visualized was one where all the citizens desired only the interests of the society by not desiring to satisfy their personal interests. History, however, does not have a basis for pure communism where a group of people have ceased to exist without any possessions and have lived only by the idea; the closest analogy one could give would be of hunter-gatherer societies. These societies, however, existed during the prehistoric times where human attitudes and behaviours were not being constantly reshaped by the changing economic systems in which people find themselves nowadays, which Marx himself mentions as there being no such thing as fixed human nature. Therefore, communism could never work because it goes against human nature. People are naturally more competitive than cooperative. Moreover, the possibility for revolution to occur where the bourgeoisie were to come down in their social status to the level of the proletariats and the proletariats rise to eminence of the bourgeoisies could only occur if human nature were to be dismantled, self memories be wiped out and in other words for the revolution to occur success fully in needs to be self induced. Marx in an indirect manner implies how ones self worth has decreased with the current system when he discusses the dynamics of wage labour and whether it creates property for the laborer. He states that the system is self-defeating for the laborers, which cannot increase except upon condition of begetting a new supply of wage-laborer for fresh exploitation (Marx 34). If we were to refer back to the analogy hunter-gatherer societies the fruits of ones labour were immediate; when an individual hunted his reward was immediate and did not wait for his fruits or live only in so far as the interest of the ruling class requires it (Marx. 35). In short mans worth and dignity has been demoralized and every individual has been converted in paid wage laborersand has reducedrelations[s] to a mere money relations (Marx, 21). Individuals were not bounded by the social status hunter-gatherer since everyone shared and everyone knew their worth. The advantage of this system is that it does not create any room for friction to occur because it does not include the idea of individuals desiring to wish to control the environment or vest any personal interests into the system. This can primarily be attributed to the value the system advocates of not wishing to differentiate people under any circumstances; the system does not know race, ethnicity and differences of age and sex no longer [have] any distinctive social validity (Marx, 26), a trait of hunter-gatherer societies, which Marx so dearly desires. These values would in turn affect the political ideologies of a system trying to covert to communism by picking on the one essential condition for the existenceof the bourgeois class, the formation and the augmentation of capital: the condition for capital is wage labour (Marx, 32). Therefore, the conflicts that would arise would be those that regarding wage labour and its supply; the bourgeoisie would advocate any action that would enhance the competition between laborers the key behind keeping a continuous supply of wage labour opposed to the proletariats immediate aim of cutting off this supply and by doing so ensuring its immediate aim of overthrowing the bourgeois supremacy. Any decline in wage labour would threaten the bourgeoisies capital by reducing its turnover, hence weakening their foothold in the marketplace in turn inhibiting their ability to constantly revolutionize the instruments of production in order to exist and survive (Marx, 21). The bourgeoisie quest to seek a continuous wage labour would see a shift in their political ideology; they would seek to manipulate cities, provinces and other nations that are weak cause them to become dependent on them. The consequence of such political centralization would lead to the epidemic of overproduction, whereby the only manner in which the crises can be overcome is by the conquest of new markets, and by the and by the more through exploitation of the old ones (Marx, 25). However, such exploitation of markets can occur only to a certain limit, until other nations impose regulations confiding the system to resort to desperate measures and turmoil, which occurred with China. Chinese products flooded the world market until recently and now they have been rejected entry into the World Trade Organization (WTO) and do not enjoy the benefits of free trade. Therefore, China have used enforced destruction of a mass of productive forces (Marx, 25) to decrease their output, which has lead to a lot of turmoil inside the country with dogmas of the government political stability and international recognition and the working class subsistence and a better life clashing against each other further depressing the situation. Like Karl Marx, J.J. Rousseau also painted a picture of ideal society. In his Discourse on the Moral Effects of the Arts and Sciences he condemns how societies have succumbed to arts and sciences that have molded our behavior, and taught our passions to speak an artificial language (Rousseau, 6) with the desire to please one another with performances worthy of their mutual approbation (Rousseau, 4). He believed that individuals were imprisoned in the values and ideals of society that the arts and sciences strengthened, whereby everyone followed and nobody dared to be prompted by their inner selves in order not be seen as outcasts, resulting in man losing his individuality. In a nutshell, Rousseau believed that the arts and sciences had tainted origins and they reinforced our crimes by fostering our desire for comfort by transforming individuals into sugar coated pills, whereby jealousy, suspicion, fear, coldness, reserve, hate and fraud lie constantly concealed under the uniform and deceitful veil of politeness (Rousseau, 7). He in turn pictured a society were he believed man was innately pious was not restrained by societys decorum therefore abandoning the possibilities o the vices that evolve in modern societies are nonexistent. He understood virtue in terms of bravery, courage and strength in other words he saw it in raw military power. The weaknesses in Rousseaus painting of the ideal society are the assumptions that are embedded in the question that he was addressing Whether the restoration of the arts and sciences has had the effect of purifying or corrupting morals? Rousseau has to assume that there has been a revival in the arts as well as assume a relationship between abstract and applied knowledge with morality that being the human behavior and customs a society embraces. Such assumptions lead Rousseau to base his argument on a set of contradictions. He idealized the values of the Persians, Germans and Spartans who had an unusual social structure where there was no study of abstract education, no accumulation of property and military virtues were emphasized. The idealizations of such societies contradicted his resentment for etiquette or what he referred to as the veil of politeness, since there exists no organization whereby more discipline, etiquette or order to our rude but natural morals is required than military organizations. Throughout the discourse the theme of man becoming corrupt once he enters society and losing his individuality because they all act the same under the same circumstances alike (Rousseau, 6) is repeatedly emphasized. This argument in itself is self-defeating because if it is the grouping of people that induces people to conceal themselves and live among uncertainty, Rousseaus ideal society would truly only function for isolated individuals since such a level of purity could not occur in the natural dynamics of human societies. When individuals interact, the views and ideals of others will indeed affect the way the individual will live his life, since it is part of human nature to conform to the rules and regulations of others, which are a collection of ideals and values that compromise the principles of society. For a society to function in harmony there has to be some common ground whereby all the different members of that society must conform to and must sacrifice some of their individual ideals for the betterment of the society. Rousseau argues that man would not have to sacrifice his own ideals if he was not placed in the blasphemies of modern societies since he assumes humans are sincerely good and everyone would approve of the actions of others. This in itself breaks Rousseaus argument since there is exists no yardstick to measure good and even if there were to exist such a measure, differences on which good is appropriate would in turn cause conflicts. The simplicity of the society Rousseau describes is its initial strength; the simpler ones life, the palette on which he is to express his bad perspectives becomes less like the American savageswho live entirely on the products of the chase[and] yoke, indeed, [cannot] be imposed on men who stand in need of nothing (Rousseau,5). In a society where the needs do not exceed the basic physiological, safety and social needs and are readily satisfied the room for corruption becomes minimal. Therefore, I believe Rousseaus attack on the arts and sciences is not so much on their origins or sources but more so on how it manages to widen our needs to include self-actualization and self-realization needs, which are needs that are satisfied by luxuries and how we appear in relation to the people surrounding us; a need where the veil and corruption required to have those needs satisfied. Rousseaus painting of such an ideal society would not require a political system, however if all his assumptions were suspended the political implications would be drastic. In politics rarely is something said literally and in a society where the members innately believe that everyone is sincerely good, would not be capable of reading between the lines and would end up in turmoil since other nations would manipulate their naivety. Furthermore, in a society where abstract knowledge such a geometry and economics is not taught the politicians will be incapable of drawing upon actions that will be favour their society, since politics is the evil of all sciences and without a good base in its basic terminology that being the abstract sciences one will be incapable of mastering it and using it to his advantage. Speak from their heartoffend someone.do not take care In Antigone the Greek tragedy, morals, egos, and gender issues were the epics around which principles were based upon. Follow one man Harun Al Rashid..Mamluks..they use to be all loyal Lower class has less say in the political era in order to stop the formation of proletariats which is so important for the revolution to occur. Political laws that protect private property Enhance competitiveness (p.21) Dependence of poor countries on rich ([.23) Eradicate opposition immediately Strength of prletarits p.28 trade unions p.32 existence remains on capital 1) Basecaus they lay down ideals that seem utopian only to them, they forget 2) Might have noticed that there are more cons than pros Several of our texts paint images of ideal human society. Discuss the strengths and weaknesses of these imagined societies. How do these imagined ideal societies interact with political ideology and political action. Bibliography Marx, Karl and Friedrich Engels. The Communist Manifesto. New York: Bantam, 1992. Sophocles. The Three Theban Plays Antigone, Oedipus The King, Oedipus at Colonus. Trans. Robert Fagles. New York: Penguin, 1977. Communism Could Never work Because it goes against human nature. People are naturally more competitive than cooperative. http://www.wsu.edu/~brians/hum_303/nature.html

Sunday, October 13, 2019

Analysis of Biochemical Compounds in ‘gynura Procumbens’

Analysis of Biochemical Compounds in ‘gynura Procumbens’ Extraction of Biochemical Compounds in ‘gynura Procumbens’ Using 3 Mixture Design and Gcms Name : Syazliana Syamira Binti Hashim NOVEMBER 2014 Gynura procumbens or known locally in Malaysia as ‘Sambung Nyawa’ or in chinese, it is called ‘Nan Hui Ye’ is a plant that was found in South East Asia usually inThailand, Indonesia and Malaysia.This plant belongs to the Asteraceae Family.It is a famous traditional herb in South East Asia for the treatment of diabetic, high cholesterol level, cancer, high blood pressure, kidney discomfort and inflammation.The present study aims to study the antidiabetic activity of Gynura procumbens leaves to manage diabetes and to study the potential toxicity for many of the biochemical compounds in this plant leaves by using the three mixture design and analysis by CGMS technique. In a mixture experiment, the independent factors are proportions of different components of a blend. The fact that the properties of the different factors must sum to 100% complicates the design as well as the analysis of mixture experiments.In this work,a mixture design will be applied to optimize solvent mixtures for selective extraction of biochemical compounds from Gynura procumbens leaves.Pressurized solvent extractions(PSE) will be performed at 313K and 20MPa,using homogeneous,ethanol(EtOH) and O solvent mixtures.The operating conditions to extract biochemical compounds from Gynura procumbens leaves will be optimized.The ranges of extraction temperatures and pressures are 25 60 and 8 – 25MPa, respectively.GC coupled with MS detection will be used to characterize the extracts. Introduction The modern lifestyle has become a major threat to the health of people around the world.There are many cases that involve arteriosclerosis, obesity, diabetes mellitus and cancers and these diseases remind us about our unhealthy lifestyles and thus give rise in circulatory system diseases such as hypertension, pre-hypertension and heart disease in developed countries (Johnson and Turner, 2005; Kearney et al., 2005). From the previous time,plants have often been used to cure human diseases (Stepp and Moerman,2001; Yesilada, 2005).Today,with the arising threat of intractable diseases,a research is to focus on the finding bioactive molecules from plants(Amos et al.,2003; Fatehi et al.,2005).The one such plant is ‘Sambung Nyawa’ or its scientific name is Gynura procumbens is a member of the Asteraceae family(Wiart,2002). Gynura procumbens is commonly used as a traditional medicinal plant in Malaysia to treat many diseases. Recently, the use of herbal medicines for complementary treatments of some diseases has been popular and researchers have shown that these herbs are commonly used by cancer patients to manage their diseases (Riboli and Norat, 2003; Van Duijnhoven et al., 2009). Pharmacologic studies also have proved that Gynura procumbens possesses anti-herpes simplex virus, (Nawawi et al.,1999), anti-ulcerogenic activities (Mahmood et al., 2010) anti-inflammatory (Iskander et al.,2002), and anticancer properties(Agustina et al.,2006). Problem Statement : Gynura procumbens had been given attention in the pharmacology of antidiabetic medicinal plants probably because of its solid evidences and efficiency in the traditional management of diabetes mellitus.But in contrast,the scientific reports on the antidiabetic activity of this plant had their own conflicts and inconsistent.For example,Zhang and Tan had reported that 95% ethanol extract improved glucose tolerance in STZ-induced diabetic rats, but not in normal rats(Zhang and Tan).These authors also reported that its aqueous extract to exert significant anti hyperglycemic action in STZ-induced diabetic rats.But after that,Akowuah et al., on the contrary indicated its glucose lowering effect in normal rats(Akowuah et al.,2001).In the most recent study, the extract of Gynura procumbens was reported to generate significant elevation in the fasting blood glucose(FBG) levels of normal rats but a decrease in diabetic rats(Hassan et al.,2010). Eventhough Gynura procumbens is useful in the treatment of many ailments,however there is a little toxicological information that is available regarding to the safety due to the repeated exposure.Thus,a study need to be conducted to improve these reports and give more useful informations about its widespread uses.Therefore,the present research is to study the antidiabetic activity of Gynura procumbens leaves to manage diabetes and also to study the potential toxicity for many of the biochemical compounds in Gynura procumbens leaves. Objectives : To study the antidiabetic activity of Gynura procumbens leaves to manage diabetes. To study the potential toxicity for many of the biochemical compounds in Gynura procumbens leaves. 2.0 Literature Review 2.1 General Overview of Gynura procumbens Gynura procumbens that is well-known in South East Asia has traditionally been used to cure rash, eruptive fevers, kidney disease, constipation, migraines, diabetes mellitus, hypertension and cancer(Perry,1980).Recently, pharmacological studies have state that this plant has anti-hyperglycaemic(Akowuah et al.,2001; Akowuah et al.,2002),anti-hyperlipidaemic(Zhang and Tan,2000),anti-inflammatory(Iskander et al.,2002) and blood hypertension reduction capabilities(Lam et al.,1998; Kim et al.,2006). The advantages of the traditional use of Gynura procumbens leaves have been supported the isolation and identification of several possible active chemical constituents from this herb, including flavonoids, tannins, saponins and terpenoids(Akowuah et al.,2002).Gynura procumbens is usually used as a traditional medicinal plant in Malaysia to cure many ailments. It is an annual ever- green shrub with a fleshy stem and purple tint.In Malaysia,this plant is called as ‘Sambung nyawa’, and it is commonly used in South-East Asia,especially in Malaysia, Indonesia, and Thailand. In spite of the various uses over long time periods, little toxicological information is available regarding safety following repeated exposure to Gynura procumbens. Currently, Malaysian authorities are paying more attention to the safety and potential toxicity of botanicals, including medical plants and edible materials. Therefore,the objective of the present study was to provide scientific data on the safety of Gynura procumbens, that focus on the acute and 90days (13weeks) sub-chronic toxicity of a methanol extract that was orally administered to Sprague Dawley (SD) rats. Gynura procumbens has recently received particular attention in the pharmacology of antidiabetic medicinal plants,probably because of its admitted empirical evidence and efficiency in the traditional management of diabetes mellitus.Besides that, these study designs are not targeted at natural product discovery or production of standardized herbal forms. Satisfactory research on medicinal plants beyond screening for biological activity should be conducted with the objective to systematically standardize and possess them into natural products or dosage forms which should effectively complement or supplement existing conventional measures(Ali et al.,2012). 2.2 Current Research of Gynura procumbens There is currently a good deal of research interest to utilize plant compounds against human diseases, that includes hypertension. The present study investigated the effects of different extracts and fractions from leaves of Gynura procumbens on rat atrial contraction in vitro. Isolated left and right atria were mounted in a 20-ml organ bath and they were allowed to equilibrate for 15 minutes before the application of the extracts or fractions. The extracts ( methanol extract (ME) and petroleum-ether extract (PE) ) and the fractions (chloroform fraction(CHL), ethyl-acetate fraction (EA), n-butanol fraction (NB) and water fraction (WA) of the methanol extract) were tested at three concentrations (0.25, 0.5 and 1.0 mg/ml), with a b-adrenergic agonist (isoprenaline) as a control. All the data on the contraction responses were log-transformed and had been analyzed. When exposed to the different extracts, both atria tended to exhibit greater contractive responses with the NB whereas cardiac contractions had a tendency to be reduced with most other extracts. For a given extract, the contraction responses were particularly greater at 0.5 mg/ml for the right atrium and at 1 mg/ml for the left atrium. For the further analysis is to focus on the NB fraction revealed that positive inotropism was greater in left atria exposed to highly-concentrated F2 and F3 sub-fractions. Taken together,the results suggest that NB extracts and fractions from the Gynura procumbens-leaf methanol extract have positive inotropic activities and, hence, can be considered as an alternative or traditional medicine against increased blood pressure in humans or can be used in strategies aimed at finding antihypertensive biomolecules from an accessible source. In each of these studies, the approach was not bioassay directed, an approach basis to the discovery of novel natural products from their natural sources and or to increase their standardization preparation to formulate into dosage forms for human usage after clinical trials. In summary, there is little analysis on the importance of the different extracts and fractions of Gynura procumbens on heart tissues. Therefore, the present study examined the effects of Gynura procumbens leaves extracts and fractions of the active extract on the contraction of left and right atria (LA and RA, respectively) isolated from Sprague Dawley (SD) rats with the aim of exploring the possibilities of its standardization or industrial scaling up for natural products against hypertension. 2.3 Functions of Gynura procumbens In South-East Asia, this plant is widely distributed and has often been used to treat diseases. In Indonesia, leaves of the Compositae family are routinely used for treatment in kidney diseases, eruptive fevers, rash, hypertension, diabetes mellitus, and hyperlipidemia(Perry,1980). In Thailand, where this plant is empirically used against topical inflammation, rheumatism, and viral ailments, Iskander and colleagues have reported the anti-inflammatory actions of its extracts(Iskander et al.,2002). Recently, pharmacological investigations in Singapore have shown that extracts of Gynura procumbens reduced serum cholesterol and triglyceride levels in streptozotocin induced diabetic rats(Zhang and Tan,2000). In Malaysia, evidence exists that Gynura procumbens has antidiabetic properties(Akowuah et al.,2001; Bohari et al.,2006). In this country, the currency of hypertension is high, but the levels of awareness, control, and treatment are still low(Rampal et al.,2008).This species has been used as a traditional medicine to treat inflammation, cancer, rheumatism, and viral infections. Among the various ethnobotanical practices of this plant, the application as a poultice for diverse skin diseases was found to be a universal usage in many countries (Perry, 1980). The leaves of this plant are not toxic(Rosidah et al., 2009). Gynura procumbensfrom Asteraceae family has been used as a traditional remedy for various skin diseases in certain areas of Southeast Asia(Junoh et al.,2011). 2.4 Related Diseases There were many attempts to control increased blood pressure that have been used as strategies to control arterial hypertension(Collins et al.,1990; Lang et al.,2001). Eventhough the treatment of arterial hypertension has been shown to be quite efficacious in reducing cardiovascular mortality and morbidity (Collins et al.,1990), hypertension control at the population level has been generally considered as not enough yet. In the United Kingdom, for instance, 94% of hypertensive patients still have their blood pressure higher than the normal(Colhoun et al.,1998), whereas in the United States, there is only 27% had a normal blood pressure following treatment(Burt et al.,1995). This intractability of hypertension has not changed, and recently there is a noticeable increase in hypertension cases(Kearney et al.,2004); about 26% of adults worldwide in 972 million are known to have hypertension(Kearney et al.,2005). Current optimism based on pharmacological therapy, which consists of developing drug formulations, is severely impeded by drug interactions, dose dependence, and adverse effects such as the possibility of depression. All in all,it is clear that the development of alternative strategies complementary to existing control methods is needed. 2.5 Acute and Sub-chronic Toxicity The Gynura procumbens methanol extract was suspended in 1% (w/v) carboxylmethylcellulose (CMC) and it was administered orally (1250, 2500, and 5000 mg/kg) in single doses to both female and males rats (n = 10; 5 males and 5 females). The rats need to fast overnight due to dosing. The general behaviour of the rat was continuously monitored for 1 hour after dosing, periodically during the first 24 hour (with special attention given during the first 4 hour), and daily thereafter for a total of 14 days. All animals were humanely killed by inhalation after 14 days.The selected vital organs were excised, weighed, and macroscopically examined(Ghosh,1984). Healthy rats of both sexes were randomly assigned to control and treatment groups (n = 10; 5 males and 5 females). The Gynura procumbens methanol extract was suspended in 1% CMC and administered orally on a daily basis for 90 days (13 weeks) at doses of 125, 250, or 500mg/kg. Based on the report by Suharmiati (2003), traditional healers typically prescribe seven leaves each day for an adult, which is equivalent to a 125 mg/day dose. Therefore, doses ranging from of 125–500mg/(kg day) were selected as the tested doses. All rats were anesthetized under inhalation at the end of 13 weeks. Blood samples were collected via cardiac puncture into non-heparinized and EDTA containing tubes for biochemical and haematological analyses, respectively (Winarto, 2003; Petterino and Argentino-Storino, 2006). After cardiac puncture, the rats were killed by clavicle dislocation.Those vital organs were excised, weighed, and macroscopically examined and then they were fixed in 10% formalin for hi stopathological study. 2.6 Diabetes Mellitus Diabetes causes oxidative stress through the autooxidation of glucose, protein glycation and lipid peroxidation; and as a consequence, structural and functional alterations occur in the lungs of diabetics, as well as other organs like the heart, brain, eyes and kidneys. There is growing, well-established evidence regarding such changes in diabetic lungs(Gulay et al.,2014). Oxidative stress plays an important role in the pathogenesis of diabetes mellitus, contributing not only to the development, but also to the progression of diabetes and its related complications. The immunosuppressive and antioxidant effects of resveratrol in attenuating the increased oxidative stress due to responses of ÃŽ ²-cells to leukocyte activation have been implicated in the prevention of type 1 diabetes mellitus. Resveratrol affords advantageous effects by decreasing the oxidative injury and the recruitment of the nutritive precapillary arterioles in the context of disease states associated with insulin re sistance, such as metabolic syndrome, pre-diabetes, and type 2 diabetes mellitus. Globally, more than 366 million individuals currently live with diabetes mellitus, with this figure expected to rise to 552 million by 2030 (Whiting et al., 2011). The World Health Organization estimates that around 1.1 million deaths occur per year as a result of the disease (World Health Organization, 2011). There are around 2.9 million individuals in England currently have diagnosed with diabetes, a currency of 4.5% (NHS The Information Centre, 2011). Projections for England estimate that by 2030 over 4.5 million people will be living with diabetes (APHO, 2011). The number of individuals that are living with diabetes means that if there was found to be an excess in mortality caused by the disease, this could result in a large number of premature deaths. The relation between diabetes and increased all-cause death, particularly from cardiovascular disease (CVD) and renal disease, is well recognized. C There is a limited amount of evidence relating to diabetes and respiratory disease mortality (Dawson et al., 2008;De Marco et al., 1999andMurugan and Sharma, 2008).Current evidence suggests a biological link between inflammation, reduced levels of adiponectin within the body and the development of diabetes and respiratory disease (Sevenoaks Stockley, 2006). De Marco et al. concluded that these may be caused by differences in the severity of diabetes or differing in national treatment cultures (De Marco et al., 1999). Therefore, research is required that further explores the relation between diabetes and mortality from cancer and respiratory disease. Current research indicates that, for mortality from a number of causes, it may be diabetes-related comorbidities that increase an individuals risk of death rather than the diabetes itself. ( Mohammadi et al., 2007) Morbidity and mortality of type 2 diabetes mellitus (DM) is closely related to development of cardiovascular disease (Haffner et al.,1998). Although the manifestations and complications of diabetes mellitus have been extensively studied, the knowledge regarding the effects of diabetes on bone mineral metabolism is still limited and inconsistent. Since Albright and Reifenstein(Anwar et al.,2008)first reported the occurrence of osteoporosis in patients with poorly controlled diabetes in 1948, many authors have attempted to describe alterations of bone mineralization in diabetic subjects by using various techniques and biochemical markers(Asbun and Villareal,2006). The types of diabetes caused by other conditions or found in increased frequency with other conditions (imply an etiologie relationship) be considered a third subclass of diabetes mellitus that is the diabetes that associated with certain conditions and syndromes. This subclass has been divided according to the known or suspected etiologie relationships.The class gestational diabetes has been restricted to women in whom glucose intolerance develops or is discovered during pregnancy (National Diabetes Data Group,1979).